
Why we rebranded YAP DAO to Story Guild to take our Service DAO to the next stage of growth
In July 2021 during EthCC[4], myself and three other members of the YAP Global team, an international PR and communications firm supporting emerging crypto and Web3 clients, launched YAP DAO. It was started because the web3 industry was lacking communicators, marketers, content creators, and social media managers among other